In 1970, the International Olympic Committee (IOC) awarded the 1976 Olympic Games to the largest city in Colorado – Denver. As a 2015 article in The Guardian acknowledged:
But those 1976 Winter Games were eventually held in Innsbruck, Austria, not Denver, Colorado. Why? Because a coterie of Colorado environmentalists, led by a spirited young state lawmaker named Richard D. Lamm, convinced a majority of Denver residents and Coloradans to do something that had never happened before in modern Olympic history: to say, in effect, “Thanks, but No Thanks,” or more precisely, to reject spending public funds to host an Olympic Games after having already been awarded the Games. This rejection, “was a major victory for ecologists who feared vast areas of mountain landscape would be ruined for generations by the Olympics,” according to United Press International.
Half a century ago, the values and priorities represented in this explicit rejection of “progress” in favor of protecting a beloved and besieged landscape by a critical mass of Coloradans made environmental history. Its reverberations were felt throughout the country. The senior author of this report heard about it as a schoolboy in suburban Pittsburgh, Pennsylvania. For the first time, on environmental grounds, a majority of skeptical, engaged citizens had successfully rebelled against the schemes of their “betters” and powerful business interests and turned down a prestigious event and related development that would have earned them worldwide envy and acclaim. Coloradans had taken to heart the lyrics of Colorado transplant John Denver in his 1972 mega-hit song “Rocky Mountain High”:
"Now his life is full of wonder but his heart still knows some fear
Of a simple thing he cannot comprehend
While they try to tear the mountains down to bring in a couple more
More people, more scars upon the land"
"Now his life is full of wonder but his heart still knows some fear
Of a simple thing he cannot comprehend
While they try to tear the mountains down to bring in a couple more
More people, more scars upon the land"
-- John Denver